kǒu bōdictionary entry
DEFINITION CC-CEDICT
(broadcasting) to speak to the audience / to advertise a product by speaking directly to the audience / endorsement (by a celebrity for a product, delivered orally)
Sources & editorial notes

Reference definitions: CC-CEDICT contributors and MDBG, CC BY-SA 4.0. Source release 2026-10-27T01:55:52Z. Imported 2026-10-27. Definition wording and meaning order are retained. Recognized pronunciation references are displayed with tone marks; the original source record is available below.

Source record: cd-7aacc6ebaab31d2c. Source SHA-256: bbc4b27f26bee1a262f4d7939667a040c7857c7fc0200a2fa7a86d3352a09eae.

Original source entry:

口播 口播 [kou3 bo1] /(broadcasting) to speak to the audience/to advertise a product by speaking directly to the audience/endorsement (by a celebrity for a product, delivered orally)/

Reference definitions and teaching material have separate provenance.

Reference information

The definitions above are from CC-CEDICT. Examples and usage notes are available on selected entries.

Character information

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Reference definitions from CC-CEDICT.